Quick Review
  • Nutrition - 8/10
  • Ingredients - 7/10


Bully Max 30/20 High Performance is a high-quality dry dog food. Its nutrient profile is significantly above average and it provides an above average proportion of protein and a very high proportion of fat. While this formula is marketed as high-protein it is not as protein dense as some other formulas. It has a small number of high-quality ingredients and limits its meat-based content to Chicken Meal and Menhaden Fish Meal. It also includes Brown Rice and Barley which are grains. Barley, in particular, is not considered a high-quality ingredient. The only other notable ingredient is Flaxseed which provides small quantities of the Omega 3 Fatty Acids. Bully Max 30/20 High Performance dog food contains two types of meat or fish ingredients and a small range of grains. This may make it unsuitable for dogs with serious allergies or sensitivities.

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High-Quality Chicken Ingredients Satisfactory Nutrition


Contains Grains

Full review of 30/20 High Performance by Bully Max

Bully Max 30/20 High Performance Dog Food Packaging

Nutritional Analysis

The ideal nutrition for a dog is entirely dependant on their unique circumstances. However, a high proportion of protein and fat combined with a lower proportion of carbohydrates is most appropriate nutrition profile for the vast majority of dogs. Dog’s are very capable of consuming a high proportion of carbohydrates, but a diet high in protein and fat is more appropriate and a better reflection of their natural ancestral diet.

Bully Max 30/20 High Performance Dog Food Calorie Breakdown Chart

Carbohydrate Content Analysis

Dogs use carbohydrates as a simple energy source. Dogs do not require significant carbohydrates in their diet and they are commonly added to reduce cost and increase shelf life. As the chart above displays, a maximum of 30% of Bully Max 30/20 High Performance calories are derived from carbohydrates. Please note that this is the maximum amount of carbohydrates as calculated by the guaranteed analysis. In reality, this value of carbohydrates is likely to be a lot lower. This is significantly below average for a Dry Dog Food.

This proportion of carbohydrates is satisfactory. However, the proportion could be lower to more accurately mimic a dog’s natural diet. The carbohydrates present are from ingredients such as Brown Rice and Pearled Barley which will be discussed in more detail later.

Protein Content Analysis

Dogs use Protein for growth, development, and maintenance. Excess protein can be burned as calories. As the chart above displays, a minimum of 28% of Bully Max 30/20 High Performance calories are derived from protein. Please note that this is the minimum amount of protein as calculated by the guaranteed analysis. In reality, this value of protein is likely to be higher. This is above average for a Dry Dog Food.

The protein is sourced from the Chicken Meal present. Meat-based proteins such as Chicken are the preferred source and can provide complete amino acid coverage. This protein content will be sufficient for most dogs including those who are active. However, this protein proportion is not exceptional and could be higher. This would be more suitable for dogs who are very active.

Fat Content Analysis

Dogs use fat as a concentrated energy source. In addition, fats also play a role in development and maintenance. As the chart above displays, a minimum of 42% of Bully Max 30/20 High Performance calories are derived from Fat. Please note that this is the minimum amount of fat as calculated by the guaranteed analysis. In reality, this value of fat is likely to be a lot higher. This is significantly above average for a Dry Dog Food.

The fat present appears to be from the Chicken Meal present. Chicken is a natural source of fat in a dog’s diet. This level of fat is sufficient to satisfy the energy needs of almost all dogs. In addition, the added oils, from ingredients such as Flaxseed help increase the quantity of Omega 3 and 6 Fatty Acids which can provide a range of health benefits.

Calorie Density

Calorie Density is essential to understand as it determines the portion size of food your dog will require per day or meal. Calorie Density is commonly measured in calories per kg or per cup.
Dog food formulas with high-calorie densities can be more cost efficient to purchase while recipes with lower calorie density can be advantageous to dogs attempting weight loss or who are relatively inactive.

Overall Bully Max 30/20 High Performance contains an average of 535 calories per cup


Once again please note that the values in this section are calculated using the products guaranteed analysis. The guaranteed analysis only lists the minimum and maximum values and as a consequence, these can sometimes be an inaccurate representation. As a rule of thumb, most dog foods will contain slightly more protein and considerably more fat than their guaranteed analysis. This will have the knock-on effect of reducing the relative amount of carbohydrates present. However also note that every dog food is different and some will be considerably closer to the guaranteed analysis than others.

Guaranteed Analysis – Bully Max 30/20 High Performance

Pet foods in the United States are legally required by the AAFCO to have a guaranteed analysis on their packaging. A guaranteed analysis must display certain nutritional information. This is similar to how nutritional values are now commonly displayed on food for human consumption. The information that must be displayed includes Crude Protein, Crude Fat, Crude Fiber, and Moisture. Some guaranteed analysis will contain additional information. The guaranteed analysis for this product is listed below.

  • Crude Protein (Min) – 30.00%
  • Crude Fat (Min) – 20.00%
  • Crude Fiber (Max) – 3.80%
  • Moisture (Max) – 10.00%
  • Omega 6 Fatty Acids (Min) – 3.85%
  • Omega 3 Fatty Acids (Min) – 0.50%

Ingredient Analysis

The ingredients of pet food are disclosed on the packaging of the product as a list in descending order. Therefore the ingredients at the start of the list make up the bulk of the pet foods content. As a consequence, the quality of these primary ingredients is the most significant factor in determining the quality of pet food.

However, ingredients listed further down the ingredient list should not be ignored, especially if they could have adverse or harmful effects on a pet.

High-Quality Ingredients

  • Chicken Meal
  • Flaxseed

Low-Quality Ingredients

  • Brown Rice
  • Barley

Dangerous / Harmful Ingredients

  • N/A

In-Depth Meat/Fish Ingredient Review

The meat and fish ingredients of dog food are without a doubt the most important. They are critical as they provide the majority of the protein and fat that dogs desperately need. Also, these ingredients would have made up the bulk of dogs ancestors diet. Therefore, the quality of a dog food formulas meat and fish ingredients is crucial. Bully Max 30/20 High Performance contains one source of meat or fish.

The primary meat source present is Chicken Meal. Chicken Meal is considered a high-quality source of protein. Meat Meal is a concentrated form of meat that has already had the majority of its moisture removed. This means that gram for gram it is much richer in protein and other nutrients. Chicken Meal will contain the same vitamins and minerals as Chicken but in higher concentrations. This includes the high levels of Niacin and Vitamin B6.

Another fish source present is Menhaden Fish Meal. Menhaden Fish Meal is considered an average-quality source of fish. Menhaden Fish are small oily fish that are not fit for human consumption. The oil is removed from these fish and the leftover flesh is turned into fish meal. This fish meal is high in protein. Unfortunately, as most of the oil has been removed Menhaden Fish Meal is not high in the beneficial Omega Fatty Acids like other fish.

In-Depth None-Meat Ingredient Review

Despite being a grain, Brown Rice can provide some nutrition. Therefore it is considered one of the better grains. To add to this Brown Rice is far superior to White Rice which is heavily processed. Brown Rice can provide dietary fiber for healthy digestion and high levels of Magnese.

Dried Beet Pulp is a by-product of sugar beet processing. It is added to pet food as a source of soluble fiber. This fiber helps absorb excess water in your pets digestive system, as well as promote healthy bowel movement and stool. Dried Beet Pulp does not contain any significant nutritional value.

Barley is a grain containing gluten and can be considered a low-quality ingredient in dog food by some. It is very high in carbohydrates and can be difficult to digest. The fact that it is challenging to digest could lead to constipation or other symptoms. However, Barley does contain high levels of selenium and manganese. Learn more about Barley in our article Barley In Dog Food.

Flaxseed is a beneficial ingredient that is commonplace in higher quality dog food. Flaxseed contains high levels of the Omega 3 and 6 Fatty Acids which provide a range of health benefits such as healthier skin and fur and improved cognitive function. Also, Flaxseed contains high levels of protein for a plant-based ingredient. Finally, Flaxseed provides Lignans which can help reduce inflammation and cholesterol.

Full Ingredient List – Bully Max 30/20 High Performance

chicken meal, brown rice, chicken fat (preserved with mixed tocopherols), dried plain beet pulp, ground sorghum, pearled barley, brewers dried yeast, whole ground flaxseed, menhaden fish meal, egg product, menhaden fish oil, potassium chloride, salt, l-lysine, lactobacillus acidophilus fermentation product dehydrated, propionic acid, vitamin e supplement, ascorbic acid, organic dried kelp, niacin supplement, d-calcium pantothenate, riboflavin supplement, biotin, vitamin b12 supplement, vitamin a acetate, thiamine mononitrate, pyridoxine hydrochloride, citric acid, vitamin d3 supplement, folic acid, iron sulfate, zinc sulfate, zinc proteinate, iron proteinate, copper sulfate, zinc oxide, manganese sulfate, manganese proteinate, manganous oxide, copper proteinate, sodium selenite, calcium iodate, natural flavor