Gentle Giants Information

Gentle Giants is a non-profit charitable organization owned by tv star Burt Ward. Burt Ward is famous for playing Robin in the Batman tv series during the 1960s.

Burt Ward and his wife run a dog shelter and have saved the lives of more than fifteen thousand dogs since they began.

After seeing many large and giant dogs die early in their lives, they created a dog food recipe designed to lengthen the life of these dogs.

While the scientific proof that their formulas can extend the life of dogs is disputed, there are a large number of dog owners who swear by it and feed it to their dogs regardless of their size.

In fact, while carrying out research for another review, we discovered that Gentle Giant’s dry dog food recipe is the 25th bestselling on, which is impressive given what other massive dog food brands are available on the site.

Burt and his dog food have been featured on The Ellen Show (you can check out the clip below) and have been discussed on popular news sites.

For those looking to get ahold of Gentle Giants, it is now available across thousands of stores, but mainly in California, and at online retailers like Chewy, Walmart, and Amazon.

Lastly, we can’t discuss Gentle Giants without mentioning their unique and eye-catching packaging. They display a huge amount of information, text, and pictures. Some consumers are a fan of this packaging, while others are not.

Gentle Giants Logo

Gentle Giants Product Range

Dog Food

Gentle Giant’s product range is quite small and consists of a mix of dry dog food and canned dog food.

When we first reviewed the brand, there were only two dry food recipes, both of which are very similar and only vary by their primary ingredient. However, since then, they have added a third recipe to the range.

The canned range from Gentle Giants is slightly larger than the dry range and contains four recipes. Once again, these recipes are quite similar, and they each use unique meat or fish ingredients.

Cat Food

For those who have used Gentle Giants for a long period, it may come as a surprise to you that Gentle Giants has recently expanded into cat food.

This expansion is almost certainly related to their massive success selling dog food. The cat food range from Gentle Giants is slightly smaller than the dog food range and contains a single dry cat food recipe and four wet cat food recipes.

Gentle Giants Cat Food

Gentle Giants Nutrition

Dog Food

One of the most important talking points of Gentle Giants dog food is the low proportion of fat they contain.

Gentle Giants claim that this is one of the reasons that dogs who consume the recipes live longer and healthier lives.

To put it in context, Gentle Giant’s dry dog food contains only 9% Crude Fat, whereas many commercial dog food recipes can contain between 20-40% Crude Fat.

However, the benefits of this reduced-fat diet are disputed, and there is no scientific evidence to support that it can extend the life of dogs.

Dogs who are very active can effectively utilize fat as a source of energy. Less active dogs can still make use of fat but may need portion control to avoid weight gain or obesity.

The portion of protein in Gentle Giants dry dog food recipes is not extremely low, like their fat proportion.

However, this proportion of protein is still not that high and would not be considered above average. You can see this visualized in the below chart.

Gentle Giants Dog Food Nutrition

If you’d like to learn more about canine nutrition, we’d highly recommend you check out our Dog Food Guide for a detailed discussion and overview.

Cat Food

The nutrition offered by Gentle Giant’s new cat food recipe is similar to their dog food recipes but with slightly improved proportions of protein and fat.

Despite this, the overall nutritional profile of this recipe is below average when compared to many other dry cat food recipes.

You can see the nutritional profile of the recipe in the below chart.

Gentle Giants Cat Nutrition

As you can see, the sum of protein and fat is almost 60% of the recipe’s nutritional content, which is not insignificant.

However, cats are obligate carnivores and would ideally get the vast majority of their nutrition from animal-based sources.

Learn more about what it means to be an obligate carnivore and as well as other information related to feline nutrition, in our Cat Food Guide.

Gentle Giants Ingredients

High-Quality Meat & Fish Ingredients

  • Chicken
  • Chicken Meal
  • Turkey
  • Beef
  • Salmon

Despite Gentle Giant’s small product range, they do have some variety in high-quality meat and fish ingredients, which is shown above.

These ingredients are ideal for a dog’s diet and provide them with high-quality and easily digestible protein and fat. This can be used to fuel their growth, repair, and activity.

Roast Chicken

Other Notable Ingredients

Gentle Giants makes use of several grains in its recipes, including Barley, Oatmeal & Brown Rice.

While many pet owners are strongly against the use of grains in pet food, they are popular among some, especially those that feed brands like Purina Pro Plan or Royal Canin.

However, not all grains are equal, and some are preferred to others, including grains like Oatmeal and Brown Rice.

These grains are preferred because they can provide additional nutrition beyond their carbohydrate content, including vitamins, minerals, and dietary fiber.

We’ve written a more detailed look at Barley’s use in dog food in our article Barley In Dog Food.

A Bowl of Rice

Menhaden Fish Meal sees increasing use in dog food recipes, including some by Gentle Giants. This lesser-known ingredient is the remains of small oily fish that have had their oil removed for other purposes.

It has quickly grown in popularity among pet food manufacturers as it is an affordable source of animal-based protein and fat that is preferred to plant-based sources.

You can learn more about this ingredient, including where it is sourced our article Menhaden Fish Meal in Dog Food.

Pink Fish

Chicken Fat is another ingredient that is seeing increasing use in pet food recipes and it is most commonly added to improve the recipe’s palatability and flavor.

Animal fat, such as Chicken Fat, is very appealing to dogs and cats, so it can make a recipe much more appealing than others.

Read more about Chicken Fat, including whether it can trigger a chicken allergy, in our article, Chicken Fat In Dog Food.

Chicken Hen

Gentle Giants uses one of the most popular minor ingredients in pet food – Dried Beet Pulp. This ingredient is added to dog food as a reliable source of dietary fiber.

It is a by-product of the sugar beet industry, and despite its name, it has had all its sugar content removed. As a consequence of this, it adds very little nutrition beyond its fiber content which is ideal.

While we don’t typically dig into the use of Beet Pulp in pet food recipes, the portion of Beet Pulp in Gentle Giants is quite high when compared to other brands that use it.

Learn more about Dried Beet Pulp, including which other brands utilize it, in our article Dried Beet Pulp In Dog Food.

Sugar Beet

Flaxseed has been featured in human diets for thousands of years, but in more recent times, it has become known to provide a number of health benefits.

The most well-known of these is that it is probably the best plant-based source of the Omega 3 Fatty Acids.

As we regularly discuss, these fatty acids can provide dogs with a number of health benefits, including an improvement in the condition of their skin and coat.

However, this isn’t the only benefit of Flaxseed, and you can learn about its others in Flaxseed In Dog Food.

Flaxseed Meal

Chicory Root is rising in popularity as a supplement to dog food but isn’t as common as others like Flaxseed. Supporters believe it can provide dogs with a mixture of vitamins, minerals, and other health benefits.

However, the evidence to support these benefits is so far limited and should not be considered certain.

Read more about Chicory Root and its use in dog food in our article Dried Chicory Root In Dog Food.

Tomato Pomace is present in dog food for a similar reason to Dried Beet Pulp and features in select Gentle Giant recipes.

It is a fantastic source of soluble fiber, which means it absorbs water to make stool less hard and so improves digestion.

However, some are concerned about the levels of pesticides in Tomato By-products, such as Tomato Pomace, which puts some pet owners off.

You can learn more about this and other Tomato Pomace facts in our article, Tomato Pomace as a Pet Food Ingredient?.

Gentle Giants Animal Testing

Gentle Giants proudly state that they do not participate in any invasive or laboratory testing of its products on animals. Instead, they have been fed to hundreds of dogs in their shelter for over a decade.

We strongly believe that laboratory or invasive testing on animals is a cruel and outdated practice and which we hope will see a significant decline.

While this type of testing may not be entirely scientific, the sheer volume of dogs that have consumed the food without ill effects can be interpreted as a positive sign.

Gentle Giants Recalls

Based on our research (FDA, AVMA, DogFoodAdvisor), Gentle Giants has no history of recalls in any of its product lines which means that Gentle Giants is a recall-free dog food brand.

Given the length of time that Gentle Giants has been operating, this is a good indication that they take the quality and safety of their products seriously.

We hope that they can continue this flawless recall-free record in the coming years, ensuring that their customer’s dogs remain healthy and safe.

However, we encourage all pet owners to be vigilant of any future recalls of Gentle Giants or any other dog food brands.

Best of Gentle Giants

Salmon Feast Review

Gentle Giants Salmon Recipe

While Gentle Giant’s Chicken Feast is the more popular of their two dry dog food recipes, we prefer their Salmon Feast recipe.

The primary reason behind this preference is the higher level of the Omega 3 Fatty Acids that are provided by the Salmon.

The Omega 3 Fatty Acids can provide a number of health benefits, such as improving the condition of a dog’s skin and coat and reducing the risk of heart disease.

In addition, the overall proportion of protein and fat in the Salmon recipe is superior to the Chicken recipe coming in at a minimum of 24% and 10%.

However, the proportion of fat is still very low when compared to most dog food formulas.

The formula is rounded off with a range of starches and legumes. This includes White Potatoes, Peas, Sweet Potatoes, and Tapioca.

This is drastically different from the Chicken recipe, which uses grains primarily. These ingredients provide carbohydrates and dietary fiber.

90% Beef Review

Gentle Giants 90% Beef Canned

The canned recipes from Gentle Giants are a lot simpler than their dry counterparts and contain far fewer ingredients.

While all four of the recipes are very similar, we have chosen to showcase the Beef formula as it is highly palatable and appealing for dogs.

Beef is the recipe’s primary ingredient and provides a satisfactory proportion of animal-based protein and fat.

The only other two major ingredients are Sweet Potatoes and Chickpeas. These plant-based ingredients can provide a modest portion of carbohydrates and some dietary fiber.

Lastly, the recipe contains a small portion of Agar-Agar, which, if you aren’t familiar, is often used as a binding agent to hold the ingredients of a food together.

Chicken & Fish Recipe Review

Gentle Giants Cat Food

As we touched on earlier, Gentle Giants recently released a cat food recipe for the first time.

This cat food follows a similar aim to the dog food recipes and shares its trait of being a low-fat food.

The recipe uses a large portion of Chicken Meal as its primary ingredient, which provides the bulk of the animal-based protein and fat.

This is joined by a broad range of plant-based ingredients such as Brown Rice, Peas, Sweet Potatoes, Oatmeal, and more.

These provide the moderate proportion of carbohydrates as well as some dietary fiber and other nutrition.

Lastly, several minor ingredients are also present, including Flaxseed, Egg Product, Pumpkin, and Kelp.

Gentle Giants Featured Articles

Gentle Giants is currently not featured in any of our articles.

Gentle Giants Full Product Range

Dry Dog Food

Chicken Feast

Beef & Bacon Feast

Salmon Feast

Canned Dog Food

90% Chicken

90% Beef

90% Turkey

90% Salmon

Dry Cat Food

Chicken & Fish Feast

Wet Cat Food

90% Chicken

90% Beef

90% Salmon

90% Tuna