Ava is a pet food brand based in the United Kingdom. Ava is sold exclusively by Pets At Home.
Ava is one of the few brands to offer products for specific breeds of dogs, such as chihuahuas and Yorkshire Terriers.
Ava also claims that its formulas are veterinary approved; however, it’s not clear on what this is based upon.
Pets at Home offers a subscription-style service for Ava products, which gives consumers a discount if they commit to purchasing the products on a regular basis. This is a growing trend among pet food sellers following the success of sites like Chewy.
Ava Product Range
Ava has a large range of dog food products, including both dry and canned dog food.
In addition, they have a number of niche and specialty recipes, including recipes for senior dogs, puppies, and those with sensitivities.
Ava’s cat food range is not quite as broad as its dog food range but is still substantial and once again includes both dry and canned recipes.
The cat food range also includes speciality recipes such as recipes for mature and senior cats.
The nutrition provided by Ava dry dog food is satisfactory and consists of an appropriate portion of protein and fat with a moderate proportion of carbohydrates. While this nutritional profile could be improved, it is suitable for the majority of dogs.
Below is an example of the nutrition provided by an Ava recipe.
Ava wet dog food provides a more satisfactory nutritional profile, which includes a higher proportion of protein and fat than the dry recipes. However, this is the norm, and so makes it less impressive.
The nutrition provided by Ava cat food is mixed. Ava dry cat food has a notable portion of carbohydrates, which is not in line with a cat’s natural diet.
However, Ava’s wet cat food has a satisfactory nutrition profile, which consists of a very high portion of protein and fat and minimal carbohydrates.
High-Quality Meat & Fish Ingredients
Meat and fish ingredients such as the above are staples of the dog and cat food world. These ingredients are affordable but can provide high proportions of protein and fat, which should be at the core of every dog and cats diet.
Ava does not have any recipes that use less common meat and fish ingredients such as Rabbit or Venison. This absence is almost certainly because they wish to keep their products price competitive. To learn more about these ingredients and why they are used in dog food, check out the below articles.
Other Notable Ingredients
Brown Rice and Maize are both grain ingredients. They provide carbohydrates, fiber, and some vitamins and minerals. Many believe that grains do not belong in dog food and that they are used as cheap fillers.
However, in moderation, grains can be acceptable, especially superior grains such as Brown Rice and Oatmeal.
Beet Pulp is added to dog food as a source of soluble fiber. Beyond its fiber content, it adds very little nutrition. Many believe that if Beet Pulp is not a positive addition, if it is in high proportions, but it appears to be used in quite small portions in Ava recipes. Learn more about Beet Pulp in our article Dried Beet Pulp In Dog Food.
Salmon Oil is a regular addition to dog food and is used to add beneficial fatty acids, such as the Omega Fatty Acids. These fatty acids can provide several health benefits, and Salmon Oil is an easy way to provide this nutrient.
Brewers Yeast is a by-product of the brewing industry. It is a regular addition to many dog food recipes as it is believed it can have positive health benefits as well as provide some vitamins and minerals. Learn more about Brewers Yeast in our article Brewers Yeast In Dog Food.
Ava Animal Testing
We have no information on what type of testing Ava participates in and whether any of this testing is invasive or laboratory in style.
We strongly believe that laboratory or invasive testing of animals for pet food is a cruel and outdated practice and one that should be eliminated or severely reduced.
We are aware of the following recalls that affected Ava products.
February 2017 – Four Ava cat food recipes (AVA Mature Cat Chicken (2kg), AVA Mature Cat Chicken (4kg), AVA Senior Cat Chicken 2kg, and AVA Adult Cat Neutered Indoor (1.5kg)) were recalled after some cats exhibited symptoms of sudden collapse, fitting, widespread twitching, and general unsteadiness
After further testing and investigation of the products that these cats were consuming, it was found that the level of the Vitamin B1 was too low. However, the symptoms experienced by the affected cats are not atypical of a Vitamin B1 deficiency.
Thankfully all the cats that were affected or became unwell because of this issue recovered and had no long term adverse effects.
The above recall showcases how a small imbalance or inaccuracy can have serious effects. We hope that Ava and Pets At Home are more vigilant and careful of issues such as this in the future.
Ava Featured Articles
Ava is not currently featured in any of our articles.
Best of Ava
Veterinary Approved Medium Breed Adult Chicken Recipe
We selected Ava’s Adult Chicken recipe as our favorite thanks to the very high proportion of Chicken it contains. This is a mix of Chicken Meal, Fresh Chicken, Chicken Fat, and Chicken Gravy. These Chicken recipes contribute to a high proportion of animal-based protein and fat, which should be at the core of every dog food recipe.
The recipe’s other core ingredients are Brown Rice and Maze. These grain ingredients provide carbohydrates and some dietary fiber. While some dog owners may not be a fan of grains, these grains could be considered superior to others like White Rice, Wheat, or Corn.
Finally, the recipe contains some minor ingredients such as Beet Pulp, Salmon Oil, and Brewers Yeast. These ingredients are included to provide additional nutrition such as Vitamins and Minerals are all three are commonly found in dog food.
Veterinary Approved Adult Fish Recipe
The primary motivation behind our selection of Ava’s Adult Fish recipe is the very large proportion of both fish and Chicken that it contains. When combined, they make up over 58% of the recipes total contents.
These fish used in the recipe is Salmon, which is a regular feature in many cat and dog food recipes. Salmon is known to provide a larger than average quantity of the Omega 3 Fatty Acids. These fatty acids are believed to offer many health benefits.
The bulk of the remaining contents of the recipe are Tapioca and Potatoes. These starch ingredients provide carbohydrates and a limited amount of other ingredients. While in an ideal world, cats would not consume such ingredients, the overall proportion is relatively low, especially compared to competitors.
Ava Full Product Range
Dry Dog Food
Medium Breed Puppy Chicken Recipe
Small Breed Adult Chicken Recipe
Small Breed Senior Chicken Recipe
Medium Breed Adult Chicken Recipe
Medium Breed Senior Chicken Recipe
Large Breed Adult Chicken Recipe
Large Breed Senior Chicken Recipe
Small Breed Puppy & Adult Chicken Recipe
Medium Breed Puppy & Adult Chicken Recipe
Large Breed Puppy & Adult Chicken Recipe
Large Breed Junior Chicken Recipe
Sensitive Skin & Stomach Adult Recipe
Weight Management Medium Breed Chicken Recipe
Wet/Canned Dog Food
Veterinary Approved Adult With Chicken and Lamb
Veterinary Approved Adult With Chicken
Veterinary Approved Mature With Chicken
Veterinary Approved Mature With Chicken and Lamb
Veterinary Approved Sensitive Skin and Stomach Adult With Whitefish
Veterinary Approved Sensitive Skin and Stomach Adult With Whitefish and Salmon
Veterinary Approved Weight Management Adult With Chicken
Veterinary Approved Weight Management Adult With Chicken and Whitefish
Veterinary Approved Puppy With Chicken
Veterinary Approved Puppy With Chicken and Lamb
Breed Health Chicken – Yorkshire Terrier
Breed Health Fish – Shih Tzu
Breed Health Chicken – Cavalier King Charles Spaniel
Breed Health Chicken – Chihuahua
Breed Health Fish – Pug
Breed Health Fish – Border Terrier
Dry Cat food
Hairball Grain Free Adult Recipe
Indoor/Neutered Grain Free Adult Recipe
Oral Health Grain Free Adult Recipe
Grain Free Senior Recipe
Grain Free Mature Recipe
Grain Free Adult Chicken Recipe
Grain Free Adult Fish Recipe
Sensitive Skin & Stomach Grain Free Adult Recipe
Weight Management Grain Free Adult Recipe
Wet/Canned Cat Food
Veterinary Approved Mature Chicken Recipe
Veterinary Approved Kitten Chicken Recipe
Veterinary Approved Adult Chicken Recipe
Veterinary Approved Senior Chicken Recipe
Veterinary Approved Sensitive Skin and Stomach Fish Recipe