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Go! Information

Go! is owned by Petcurean Pet Nutrition. Petcurean is a Canadian based company that has its headquarters in British Columbia.

Petcurean owns other pet food brands such as Gather, Now Fresh, and Summit. However, out of the brand that Petcurean owns, Go! is the most premium and the brand that offers the best nutrition and ingredient quality.

Most Petcureans products are manafactured in Canada, but some select canned recipes are produced in the United States. Petcurean’s dry food facility is in Ontario, Canada, while the canned recipe facilities are in Ontario, Canada, and New Jersey, USA.

Some US consumers are concerned and afraid of products produced outside of the United States. However, Canada has equally or more strict safety and quality controls than the United States, so this should not cause concern.

Go! ‘s ingredients are sourced almost entirely in North America, according to Petcurean. The only exception to this is their Lamb and Venison ingredients, which are sourced from Australia and New Zealand.

Go! products, along with their sister brands, are available from almost all accessible sources. These sources include physical stores such as PetSmart and local pet stores as well as online at large online retailers like Amazon and Chewy.

Go! Product Range

Dog Food

Go! has an extensive range of dry dog food products. This range includes several popular and demanded niche products such as puppy food, senior dog food, limited ingredient dog food, and food that can aid a dog’s skin and coat.

Go! also has a smaller range of canned dog food recipes. Some of these canned recipes mirror or are very similar to dry food recipes.

Cat Food

Go! ‘s range of cat food products is not quite as expansive as their dog food range but still has significant variety.

The range of dry cat food products includes grain inclusive and grain-free formulas. There is also limited ingredient and recipes focused on improving a cat’s fur.

The canned or wet cat food range from Go! is of a similar size and includes a mix of Stew recipes and Pate recipes.

Go! Nutrition

Dog Food

The nutrition provided by Go! ‘s dry dog food range is significantly above average. This nutritional profile includes significantly above average proportions of protein and fat.

The portion of carbohydrates in Go! ‘s formulas do vary but are generally significantly below average and a fair reflection of a dog’s natural diet.

Below is an example of the nutritional profile of a Go! dog food recipe.

Go! Example Nutrition

Cat Food

The nutrition provided by Go! ‘s dry cat food range is above average and includes above-average proportions of protein and fat. The proportion of carbohydrates is below average.

The nutritional profile offered by Go! formulas contains a higher proportion of carbohydrates than we believe cats require. This disparity is as they are obligate carnivores.

Despite this, this nutrition is still a significant step up from most cat food formulas, which contain an excessive proportion of carbohydrates.

Go! Ingredients

According to Petcurean Go! ‘s website, all of the ingredients found in Go! products are sourced from North America, Australia, and New Zealand. These are all reliable and monitored sources of meat, fish, and non-meat ingredients.

Below is a selection of some of the high-quality meat and fish ingredients that can be found in Go! formulas.

High-Quality Meat & Fish Ingredients

  • Chicken
  • Turkey
  • Duck
  • Venison
  • Lamb
  • Boar
  • Salmon
  • Cod
  • Trout
  • Pollock

All of the ingredients listed above are ideal for both dogs and cats. They can provide a plentiful supply of protein and fat to fuel growth, activity, and repair.

In particular, the fish ingredients, such as Salmon, can be extra advantageous. This advantage is as fish ingredients, such as this, are denser sources of the Omega 3 Fatty Acids.

These Fatty Acids can provide many health benefits, such as improving the condition of dogs’ skin and fur and reducing the risk of heart disease.

Salmon Swimming Upriver

Low-Quality Ingredients

  •  N/A

We are happy to report that we could not find any low-quality ingredients in Go! formulas.

The vast majority of pet food brands make use of vegetable or grain by-products like Pea Protein and Brewers Rice. However, Go! does not use these ingredients or any other by-products. Instead, they use whole ingredients.

Other Notable Ingredients

Chicken Fat is seeing increasing use in dog food. Its presence is for two purposes, the first of which is to improve or enhance the flavor and palatability of dog food. Animal fat is particularly appealing to dogs, so Chicken Fat can, therefore, make a dog food recipe more enjoyable.

Also, animal fat such as Chicken Fat is the preferred energy source for active dogs. It is very concentrated and is easily absorbed by a dog’s digestive system. Learn more in our article, Chicken Fat In Dog Food.

Tapioca is an ingredient that many consumers in the western world will be familiar with. It is a root vegetable and is similar to Sweet Potatoes. It is prevalent in South America and is in a variety of dishes.

It is often included in dog food as an alternative to Potatoes or for dogs with severe allergies. Learn more about Tapioca in our article Tapioca In Dog Food.

Tapioca

Flaxseed is a seed that has been used in human diets for thousands of years. It has proven research behind it that shows it can provide several health benefits, and some of these extend to a dog’s health.

It is probably the best plant-based source of the Omega Fatty Acids. These fatty acids can provide a range of health benefits, such as improving a dog’s skin and coat. Learn more about Flaxseed and its use in dog food in Flaxseed In Dog Food.

Alfalfa is closely related to Peas but has a very different appearance. It has been used in livestock feed for decades but has started to see use in dog food.

However, it is usually present in tiny quantities and not used as a source of nutrition. Instead, it is present because some believe it can provide many health benefits. Learn more about Alfalfa in our article Alfalfa In Dog Food.

Canola Oil, alongside Sunflower Oil, is one of the two plant-based oils commonly found in dog food. Oils such as Canola Oil are added to dog food to boost the level of beneficial fats such as the Omega Fatty Acids.

However, Canola is controversial as some believe it has adverse effects, and it is often grown in unethical circumstances. Read more about Canola Oil’s use in dog food in Canola Oil In Dog Food.

Canola Plant

Go! Animal Testing

Most pet food manufacturers tend to provide very minimal detail around the animal testing or feeding trials that they perform. However, Go! does give some information on their site.

They state: “At Petcurean we believe that, if any of our new products aren’t fit to be tested on our own pets, then they shouldn’t be tested at all.

To ensure our products perform up to our (and our customers) high standards we perform palatability (taste), stool consistency, urine pH and feeding trials during our product development process”

While it would be beneficial to understand more details about this process, it is a positive trait that are more open than most of their competitors.

We strongly believe that invasive or laboratory testing of animals to test pet food is a cruel and outdated practice. We hope that in the coming years, its prevalence will decline or be eliminated.

Go! Expertise

There has been growing concern in the dog food community at a lack of qualified and knowledgeable staff employed by pet food companies.

However,  Go! ‘s Nutrition Manager has a Ph.D. in companion animal nutrition from the Western College of Veterinary Medicine at the University of Saskatchewan, a Master of Science degree in nutrition from the University of Saskatchewan, a Bachelor of Human Ecology degree in nutrition from the University of Manitoba.

In addition to this, Go! has three nutritionists with a Master of Science degree in animal nutrition from the University of Guelph on their team.

The educational background of these individuals is a positive sign and shows that Petcurean wants to ensure its products can provide safe and sufficient nutrition to pets.

Go! Recalls

Based on our research (FDA, AVMA, DogFoodAdvisor), Go! is a brand that has yet to be recalled. A lack of recalls is a positive sign for a pet food brand and shows they have strict and more through manufacturing and safety standards.

However, Go! ‘s parent brand, Petcurean, is not recall-free and had a recall in November 2003. This recall was in connection with reported cases of liver disease and failure in dogs who were eating Petcurean formulas. This recall is very concerning, as many dogs were seriously harmed.

However, this recall was over fifteen years ago, and you shouldn’t avoid Petcurean products based on this alone.

Since then, there have been no further recalls of Petcurean products. We hope that this experience prompted them to take their safety and quality processes more seriously, and that will continue to do so in the future.

Go! Featured Articles

Best Puppy Food – While Go! may only have a single puppy formula, it is impressive enough to feature as one of our recommendations in our in-depth look at puppy food. This article explores the differences between adult and puppy food as well as specific requirements for some puppies such as large or giant breeds.

Best Senior Dog Food – While most dog owners choose not to use a senior dog food formula for their aging dogs, they are growing in popularity. They are specially designed to provide a more appropriate balance of nutrients to keep senior dogs happy and healthy. Go! ‘s senior recipe features in our guide as one of the suggested recipes thanks to its incredible ingredient quality.

Best Dog Food For Great Danes – Great Danes are incredibly recognizable and are one of the most giant breeds of dogs. A Go! senior dog food formula features in this article as a viable option for those Great Danes who are growing older. This applicability to senior Great Danes is thanks to Go!’s fantastic ingredient quality and nutrition.

Best Dog Food For Border Collies – Border Collies are famous for being sheep herding dogs and for their incredible intelligence. This article explores some of the health challenges Border Collies experience and some dog food recipes that would be ideally suited for them. Go! ‘s recipe easily takes a spot on this list.

Best of Go!

Carnivore Grain Free Salmon + Cod Recipe Review

Go! Carnivore Grain Free Salmon + Cod Recipe

Check Price On Chewy

Go! recently rebranded its Fit + Free range, and it is now known as Carnivore. This rebranding has added several recipes, including the Salmon + Cod recipe that is shown above.

Salmon and Cod are both highly nutritious fish ingredients. They contain a large portion of protein and fat that is ideal for a dog’s diet. Also, Salmon is one of the best sources of the Omega 3 Fatty Acids. These fatty acids can provide a range of health benefits such as a reduced risk of heart disease and improved cognitive function.

The recipe is rounded off with a mix of Lentils, Peas, Chickpeas, and Tapioca. These ingredients provide carbohydrates and dietary fiber.

Carnivore Grain Free Chicken, Turkey + Duck Puppy Recipe Review

Go! Fit & Free Puppy Chicken, Turkey, & Trout Recipe Packaging

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Carnivore Puppy Recipe contains an extensive range of poultry ingredients, including Chicken, Turkey, and Duck. These ingredients provide an abundance of high-quality protein and fat, which is perfect for a growing young pup.

The formula also includes a broad range of vegetable and fruit ingredients. The majority of this content is made up of Peas and Chickpeas, but there are smaller portions of others like Blueberries and Bananas.

Sensitivity + Shine Grain Free Whitefish + Freshwater Trout Pate Recipe Review

Go! Grain Free Whitefish + Freshwater Trout Pate Recipe

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Go! ‘s range of canned recipes isn’t as broad as their dry food range but has does have variety. The formula mentioned above is designed for dogs with sensitivities or dietary restrictions.

The two primary ingredients are Whitefish and Trout. These two fish ingredients are fantastic sources of high-quality protein and fat. While not as dense as a source of the Omega Fatty Acids as other fish ingredients are, the portion provided is still higher than nonfish ingredients like Chicken or Beef.

The formula also contains small portions of a number of vegetable ingredients, including Potatoes, Carrots, Spinach, and Peas. This selection breaks the mold by not being solely focused on legumes like most other dog food formulas.

Go! Full Product Range

Dry Dog Food

Carnivore Grain Free Salmon + Cod Recipe

Carnivore Grain Free Lamb + Wild Boar Recipe

Carnivore Grain Free Chicken, Turkey + Duck Puppy Recipe

Carnivore Grain Free Chicken, Turkey + Duck Adult Recipe

Carnivore Grain Free Chicken, Turkey + Duck Senior Recipe

Skin + Coat Care Salmon Recipe

Skin + Coat Care Lamb Recipe

Skin + Coat Care Grain Free Chicken Recipe

Skin + Coat Care Chicken Recipe

Sensitivity + Shine Limited Ingredient Duck Recipe

Sensitivity + Shine Limited Ingredient Salmon Recipe

Sensitivity + Shine Limited Ingredient Venison Recipe

Sensitivity + Shine Limited Ingredient Turkey Recipe

Sensitivity + Shine Limited Ingredient Pollock Recipe

Sensitivity + Shine Limited Ingredient Lamb Recipe

Sensitivity + Shine Duck Recipe

Canned/Wet Dog Food

Sensitivity + Shine Grain Free Duck Pate Recipe

Sensitivity + Shine Grain Free Whitefish + Freshwater Trout Pate Recipe

Daily Defense Chicken Stew Recipe

Daily Defense Turkey Stew Recipe

Daily Defense Whitefish + Salmon Recipe

Fit + Free Grain Free Chicken, Turkey + Trout Stew Recipe

Fit + Free Grain Free Chicken, Turkey + Duck Stew Recipe

Dry Cat Food

 Carnivore Grain Free Lamb + Wild Boar Recipe

 Carnivore Grain Free Salmon + Cod Recipe

 Carnivore Grain Free Chicken, Turkey + Duck Recipe

Skin + Coat Care Grain Salmon Recipe

Skin + Coat Care Chicken Recipe

Sensitivity + Shine Duck Recipe

Sensitivity + Shine Pollock Recipe

Sensitivity + Shine Salmon Recipe

Canned/Wet Cat Food

Sensitivity + Shine Grain Free Duck Pate Recipe

Sensitivity + Shine Grain Free Freshwater Trout + Salmon Pate Recipe

Daily Defense Chicken Stew Recipe

Daily Defense Salmon Pate Recipe

Daily Defense Turkey Pate Recipe

Fit + Free Grain Free Chicken, Turkey + Trout Stew Recipe

Fit + Free Grain Free Chicken, Turkey + Duck Pate Recipe